BUS1: FUND OF BUSINESS
A survey in business providing a multidisciplinary examination of how culture, society, the economic system, the legal environment, international and political issues, financial institutions, and human behavior interact to affect a business organization's policy and practices within the U.S. and abroad. Demonstrate how these influences impact the primary areas of business including: organizational structure and design, leadership, human resources management, organized labor practices; marketing; organized communication; technology; entrepreneurship; legal, accounting, financial practices; the stock and securities markets; and therefore affect a business's ability to achieve its organizational goals. This course has the option of a letter grade or pass/no pass. Previously listed as GBUS 1. (C-ID: BUS 110) ADVISORY: Eligible for English 250 and English 260.
- Identify and critique the basic types of business ownership.
- Describe the functions of management and identify the primary activities involved in each function.
- Evaluate the basic leadership styles, determine the impact on the organization, and recommend alternative styles.
- Define business ethics and explain the role of social responsibility in an organization.
- Explain the importance and impact of macroeconomic fluctuations on an individual business's operations.
- Identify the main components of creating a marketing strategy.
- Identify and evaluate alternative pricing strategies, and their effect on profit levels.
- Describe basic accounting functions and their importance to business management.
- Identify the effects of cultural changes in domestic and international communities and their impacts on a business's operations